business, life lessons

A FRESH PERSPECTIVE


I walked into my first training with an extra bounce in my step. I was excited to start my new alternate career path of becoming a certified business coach for a company I had been born and raised with called Strategies. Because I have been a recipient of their wisdom, business strategies and philosophy since I opened my business over seventeen years ago, I considered myself already a member of the team. This is the luxury of knowing a company’s culture before your first day on the job, believing in it so much that the training in its culture is almost redundant.

some of the newbies I had the privilege of training with

This business company, the first of its kind in the beauty industry, strives to change the archaic model of pay and team found in its most often female centric businesses and was about to become part of my life. For the first time in over twenty years, I was about to become a sort of ‘employee,’ not in the sense of a real employee, but someone who would be working more as a per diem so that I could still run my own company.

The beauty industry, salons especially, are notorious for wacky compensation. I don’t know if it is because when we take a look at their history in the world, they were often wonderful entrepreneurial opportunities for women to have their own careers with less than one year of schooling and still manage to be there for their children. Business training wasn’t much more than how to ring out a client and order business cards. I am guessing that these single operating salons evolved for many over time into successful operations with no basic understanding of business and payroll. Like so many of us who have had the starry eyed notion of opening our own businesses on a scrap piece of paper, we are often technically savvy, but lack the business acumen to operate and grow it successfully. We wing it. A lot.

What fascinates me is how we succeed with barely a math course in our tool belts, but we chicks are resilient and as many men who have found their way into the beauty industry, we all need help in the way we run our companies. In fact, most small businesses could use more than a consultation with an SBA Score volunteer. Just like we had to learn our craft, whether, hairdressing, facials, nails or other industry like pizza making, donut making, gift shop running, law practicing, personal training, we learn quickly that this is only one component of running a successful operation. This is what I have learned in my business life and this is what I am excited to teach others because without the important skill of business I wouldn’t be where I am today.

What has given me the most thrill in this experience thus far in addition to the intense learning and presenting, has been the birds’ eye view of a fresh perspective on another person’s company. This has led me to consider how valuable new employees are to my own company if I can manage to get them to feel safe enough to share their first impressions. For me, this is easy because I believe in this company like it is my own and I know the owner and the president well. This translates into feeling safe enough to offer my insights into my first impressions and know I will be listened to and considered, genuinely. This is not something I take for granted and it speaks volumes of their leadership style.

When I consider sharing my voice, it is with the layer of interest and care for this company’s success. I know my intent and if I don’t share it, I am leaving valuable information in the closet that surely serves no one. It is risky opening your mouth and giving an opinion on someone else’s story, but as Strategies teaches, there are a lot of brains to be accessed in the employees who show up to work every day. We just have to access them.

As single operating business owners, it is common to leave new employee thoughts and ideas out because we get so wrapped up in our own day to day. We forget to simply ask, or even encourage their valuable opinions. My way or the highway serves no one and it surely does not make for a happy team and a strong growing culture that someone can believe in. Here are some of my thoughts and observations that I have brought back to my own company.
When someone walks into a company for the first time, they see everything with fresh eyes. How does the company clean their space, how do people participate, where do they eat, do they eat together or apart? Is the environment encouraging and supportive using simple and sincere language like, Thank you and Great Job on a regular basis? Do they ask for help and are they open to yours?

New employees watch for how hierarchy demonstrates itself. Does the leadership team show up and act as if they will roll up their sleeves to assist or do they stay away? Is the leadership team gender centric or is it diverse enough where a new employee feels like they not only could be a part of the tribe but want to be? How does leadership communicate with the new employees? Do they say hello with a cheery smile and do they make it a point to say good bye first when they are leaving the building? Or do they lack consciousness? Are systems in place for leadership development right out of the gate, does this seem possible or is it not mentioned anywhere and one can only rise up by happenstance? Is the top tier of the company a part of the bottom rung; do they have a true open door policy or is that just jargon?

Then there is the dynamic that is like a vapor. How does everyone communicate with each other, with customers, how do they discuss each other when that very each other is not in the room? All of these play an integral part in the binoculars of a new employee and it is all happening with barely a conscious thought. The vapor is both subtle, and tremendously powerful because this is the time when these belief systems are formed. Then there is the mirroring that goes on. Do the behaviors of the team and the essence of the company mirror what the new employee just learned in the employee manual on the company’s culture and philosophy?

some of the leadership team and coaches enjoying dinner together after a long day of presenting

The most revealing aspect of watching the dynamics of a company from this perspective is how much I learned about my own company and the way its very personality shows up not only to new employees, but the veterans as well. Is there a clear path that encourages movement and change for their own careers and do they feel like they have options within the company’s future? Is it career development or just a job? If a new employee is asked or made to feel welcomed in sharing their perceptions, magic can happen.

I came back to my business after my final training with a book load of actual information and also an entire new outlook on the way I welcome and honor my own team every day. I am proud to say that in this company I am about to embark on as one of these coaches, most of the observations matched their philosophy. This affirms my choice to be part of the party because as much as they said YES, Alayne, you passed the training and we welcome you to our family, I too was able to answer with a clear yes that I want to continue with them as much as they want me. This is an important lesson here. How often have we worked for companies that don’t match our own visions or that the companies don’’t even have their own vision for one to match?

Leadership in a company has a huge responsibility out of the gate. They need a deep consciousness on their welcome committee. What they say, how they say it, their tones, their assistance, the way they answer questions all speak. This is where the new person on the job forms feelings good and bad. I paid close attention to what came up for me in my training. Was the best brought out in me or did I feel dismissed and diminished by my questions? All of these feelings are so important to grow new people and as important as new clients are to our own businesses, new employees and employee retention is even more so. Employees are the messengers of our culture. They are the reason clients come to a business or don’t. Where do we compromise? Are we aware of these times and do we make corrections promptly?

Owning and operating a successful company is more than numbers. The numbers are the end result of the behaviors we encourage- the good ones and the bad ones. This new journey of mine is opening up the floodgates of possibilities. Like a great movie or a interesting eye opening book that I want to tell everyone about, this chance to teach business owners the business of their business is something I am super excited about. All because a man named Neil decided that he wanted to hire people like me. #Luckyindeed. #Becarefulwhatyouwishfor.

my new fearless leader, neil and me celebrating after completing phase 1 of the training.

self improvement, work

NOT THIS WEEK

Though I have been writing for almost my entire life, for the past three years, I have been writing almost daily and putting it out for the world to see. The world I speak of consists of a few followers who kindly take the time to read my writings and others because they see the post from someone who forwards it to them. I am lucky because I get to write continually and people seem to enjoy what I write. The beauty of this exchange is that there is no monetary connector. I am not writing for livelihood and people do not have to take out their wallets to pay to read what I write. It takes the pressure off for sure.

This all started when my beautiful partner said, “Alayne have you seen this site?” He was referring to Medium and it was the first site that showed up in my radar where all of these writings could actually land in a home somewhere rather than a folder marked Alayne’s writings hidden in a closet for my son to find after I was long gone. I remember the first time I hit PUBLISH. It was exhilarating and since then I have published on Medium over 300 essays or as the world calls them now, blogs. I like the word, essays. It feels more elegant and literary, like something Sylvia Plath or E.B. White would have written. Blogs seem to cheapen the process, but I try to stay current and if this is the way people care to refer what I write, so be it. I’ll take what I can get as I am just so happy to wake up in the morning and open my laptop to begin my daily ritual of taking what woke me up and placing it somewhere instead of the drawer in my office.

I noticed as I was posting on Medium a box I could check that allowed my writings to be part of a collection that could actually earn money as people read them. I clicked the box, what the hell, no pressure, if I made a little money because someone clicked on a piece or organically liked what they read, then that would be pretty cool.  So each time I now post on Medium, I click the box and off it goes into cyber space where algorithms take over to determine if my writing is worthy of whatever measurement they deem as such. I am thankful that I don’t have to rely on writing as a means of income; I am not sure I would be a great writer if I did.

I received an email from Medium the other day letting me know that a payment would be getting transferred to the bank account I had connected with my account. No exaggeration here, my heart skipped a beat when I saw this email. I have no idea what they were paying me for, but the fact that some random algorithm in outer space deemed worthy a blog that I posted made my heart sing. Alright so it wasn’t a million dollars, in fact it was $1.88, but that $1.88 was seriously the most rewarding $1.88 that I had ever earned. I jumped up and down and felt such pride that all of this writing I have been doing was actually noticed somehow somewhere by someone. How fun.

Now for those of you writers out there who think I may be settling for meager scraps, I am not. I write because it feels good. When I don’t write, I don’t feel good. Writing is like exercising for me, I must do it or my health suffers and my mind gets all staticky. Exercise is not about muscle and tight abs, that is the gravy. Exercise is mind clarity. Writing is the same. The money is the gravy and the $1.88 may as well have been $1000 because I just felt so happy when I saw it, but not enough to have that be the reason. Just like tight abs, they don’t motivate me to go to the gym, but a clearer less crazy brain sure does.

This week was the first week in a long while I didn’t write. Not one sentence. Not because I needed a writing break because sometimes I do, but because I was at a business training that consumed every waking minute. I am not kidding. Up at five, review until 6, out by 6:45, prep from 7-8. Training from 8-5, then business dinner until 8, then homework until I couldn’t keep my eyes open for another minute, then repeat. For five days straight. This training was a business coaching certification so I can get certified to coach other businesses in a strategic way based on this company’s philosophy and best business practices. I have been working as the recipient of their knowledge since I opened in 2002 so their culture and belief system is what shaped mine. The easy part of this training was that I am a believer in their business culture like it is my own because it kind of is. That was the only easy part. I already drink their Koolaid, but being a student in a business setting was mind blowing. Here’s the thing though, I AM NOT FRIED. I should be, but I woke up at 3:30 am on my own ready to rock. My brain reverberating with ideas and tasks filled with the possibilities of excitement and a new path towards helping other businesses have success and happiness like I do.

So not this week of writing, but of learning and remembering what it feels like to be an employee, on the other side of the coin for a change. This was the part I enjoyed the most, having to impress an employer, thinking about how I show up, how I look, what I do when I get there knowing that they are watching everything I do because as much as I think I am a good fit, they too have to believe this. Since I will be representing their company and their values, they have to be sure they want to date me too. Of all the incredible learning I did, this was one of my favorite points. To feel what it feels like to be an employee. That everything matters in a new job. The first date is the easy part. I have watched employees shine and get shinier and they are the ones who succeed. I have also watched the shiny ones get duller by the day and their ability to succeed falters quickly. I was happily reminded of how easy it is to be an employee when you give it your all. Effort. Showing up. Being present and all in. Every day. Every time. This is success. So not writing this week was fine by me because what I just accomplished was worth every waking minute. I can’t wait for this next chapter in my life. I am never bored. Life is too short to be bored; it is a thrilling ride and I keep getting on that roller coaster rather than sitting on the sidelines where it is a safe bet.








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“Success is waking up in the morning and bounding out of bed because there’s something out there that you love to do, that you believe in, that you’re good at – something that’s bigger than you are, and you can hardly wait to get at it again.”
-Whit Hobbs